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Tepperspectives is the heart of thought leadership for the Tepper School of Business at Carnegie Mellon University. Tepper school faculty and other experts share their research, innovations, and ideas for The Intelligent Future℠.

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Vector image of a person holding a magnifying glass and a wrecking ball labeled 'truth' smashing a brick wall with bricks labeled 'fake.' The image relates to the article 'How Incentives Can Help Stop Deepfakes.

Article

How Incentives Can Help Stop Deepfakes

Deepfakes may spread lies, but they might also force the media to become more honest to maintain trust.

September 18, 2024

Vector image of people jumping around a dial meter in the green zone, with stars, thumbs up, and a smiley face. The image relates to the article 'Six Ways Peer Advising Empowers Entrepreneurs.'

Article

Six Ways Peer Advising Empowers Entrepreneurs

Peer advising doesn’t just support entrepreneurs—it transforms their path to success. Learn six ways these groups drive growth, collaboration, and innovation.

September 18, 2024

Vector image of arrows surrounding and pointing toward a group of people, symbolizing the concept of micro-targeting or targeted influence.

Article

The Hidden Risks of Micro-Targeting

Does micro-targeting really drive ad success, or could a broader approach help increase competition and revenue?

September 18, 2024